Hereâ€™s proof that the unicorn trend has officially peaked: Women are using sex pills to turn their bodily fluids colorful, glittery, and â€œmagically delicious.â€
An online company called Pretty Woman Inc. sells a product called Passion Dust, described on its website as a â€œsparkalized capsule that is inserted into the vagina at least one hour prior to having sexual intercourse. As the capsule becomes increasingly warmed and moistened by the natural vaginal fluids, it will begin to dissolve, releasing the sparkling candy-flavored passion dust inside of the capsule.â€
The product is promoted on Instagram by Madame.Butterflie and is currently out of stock due to high demand. As a â€œbedroom novelty,â€ Passion Dust doesnâ€™t claim to be a sexual lubricant or gel that enhances sexual sensations. It does, however, guarantee safety.
People on Twitter are skeptical.
People are exploiting women’s insecurities with these “Passion Dust” pills.
â€” I love potatoes (@papitachiquita) July 2, 2017
Passion Dust intimacy capsules because it’s absolutely necessary for vaginal secretions to sparkle.
â€” Rachel âœŒ (@herenowhere3) July 2, 2017
ok this is a real product. passion dust.
vagina-owners: DO NOT DO THIS. pic.twitter.com/6wz8PuTFTS
â€” Jacqui Collins (@jacquicollins_) July 1, 2017
Per the website, the ingredients are gelatin capsules, starch based edible glitter, acacia (gum arabic) powder, Zea Mays starch,Â andÂ vegetableÂ stearate. The company also promises that â€œif youâ€™ve ever had vaginal issues, you had them before you used Passion Dust anyway. If youâ€™ve ever had a yeast infection, Iâ€™m sure it wasnâ€™t caused by glitter; it just happens sometimesÂ (Oh, the joys of being a girl!).â€
On Saturday, Jen Gunter, an ob-gyn and pain-medicine physician known for her takedownsof Gwyneth Paltrowâ€™s controversial health claims on her website Goop, penned a blog post on the dangers of the product, which she likened to â€œunicorn ejaculate.â€
In the piece titled â€œDonâ€™t Glitter Bomb Your Vagina,â€ Gunter breaks down her safety concerns about Passion Dustâ€™s â€œcosmetic-grade glitter,â€ which she surmises are small pieces of plastic or sugar-based â€œedible glitter,â€ citing possible consequences such as inflammatory vaginal discharge, vaginitis, and increased risk of sexually transmitted infections.
Gunter also addresses the cultural implications of a product like Passion Dust. â€œThe the point of the vaginal glitter appears to be â€˜for him,â€™ you know because a vagina au naturel just isnâ€™t enough. I hate, hate, hate the messaging behind this (and all other vaginal â€œenhancementâ€ products). Why do we have to shame women inside and out?â€ she writes in the post.
Yahoo Beauty could not reach Gunter or a representative for Passion Dust for comment; however, according to Tami Rowen, MD, a San Francisco gynecologist and obstetrician, itâ€™s unlikely that the ingredients in Passion Dust have been scientifically tested. She tells Yahoo Beauty: â€œSince the vagina is self-cleaning, the products are not likely dangerous, but I would never recommend this product since it lacks purpose.â€
Whatâ€™s more, according to Lauren Streicher, MD, author of Sex Rx: Hormones, Health, and Your Best Sex Ever, products that claim to enhance the way a woman tastes, feed into a false narrative that womenâ€™s bodies are offensive in their natural state. â€œThe idea that a woman needs to dress up her genitals to make them more appealing fuels an industry that preys upon these types of insecurities,â€ Streicher tells Yahoo Beauty. â€œA womanâ€™s natural secretions and genitals are not offensive, and there is no reason to dress them up like candy.â€