Yahoo Style would like to introduce you to the #TheCurrent, a new column by Market Editor Julie Tong. Here youâ€™ll find the latest fashion products and launches you should know about and ones she would proudly give her stamp of approval.
To kickoff my new column for Yahoo Style, Iâ€™m excited to share that Off-White and Warby Parker are collaborating on a new limited edition sunglass collection launching today, July 25.
Iâ€™m a big fan of Off-White. For those who donâ€™t know, Virgil Abloh is the founder and creative director of Off-White, the high fashion and streetwear-fused brand that launched in 2013. Although itâ€™s only been a few short years since its inception, Abloh has firmly established himself as a force to be reckoned with in the industry. He is a multi-hyphenate â€” a fashion designer, architect, and D.J. who counts major icons such as Celine Dion and BeyoncÃ© as part of his fleet of celebrity clientele. In the past, Abloh has collaborated with mass-market brands such as Ikea and Leviâ€™s. But this is the first foray into eyewear, as Off-White does not currently have a licensee, such as Luxottica or Safilo.
For Warby Parker, this partnership represents one of the few times the entrepreneurial eyewear brand has collaborated with a high-fashion brand. Past collaborations have included Suno and Maiyet, as well as with artist Robert Rauschenberg and photographer Amanda de Cadenet.
Neil Blumenthal, Warby Parker co-CEO and co-founder, said in a press statement: â€œBoth Off-White and Warby Parker were born from the idea that good products shouldnâ€™t be limited to a small community. It only feels natural to collaborate on a frame thatâ€™s equal parts accessible and elevated.â€
Off-White x Warby Parker
Models wearing sunglasses from the Off-White x Warby Parker collection. (Photo: Courtesy of Warby Parker)
I, for one, am excited about the accessibility factor of the new sunglass collection, which affordably starts at just $95. For reference, Off-White T-shirts typically start at $300, while jackets can easily run over $1,000.
The collection offers three sunglass shapes colloquially dubbed, â€œSmall Sunglasses,â€ â€œMedium Sunglasses,â€ and â€œLarge Sunglasses,â€ a naming tactic applied across many of Ablohâ€™s Off-White collections. Each pair comes in a crisp white case and box.
I tried on all three sunglasses and was impressed by the weight and sturdy feel of each pair. They are all fashionable spins on the classic Ray-Ban Wayfarers or the CÃ©line â€œKimâ€ styles, bearing a mix of high-fashion and commercial versatility. Each pair is made of a thick black acetate and includes a blue anti-reflective coat on the interior.
Warby Parker x Off-White
Yahoo Style Market Editor Julie Tong in the three different sunglass styles from the Warby Parker x Off-White collaboration. (Photo: Julie Tong)
As an Asian, I often struggle with finding sunglasses that actually stay put on my face, especially ones that donâ€™t include nose pads. I was surprised to find that the Off-White x Warby Parker ones were not only comfortable, but stayed firmly on.
Although I do love the â€œLargeâ€ and â€œSmallâ€ frames, the best fit for me was the â€œMedium.â€ It makes a statement without being too cheeky. I can easily see myself wearing these sunglasses for years to come.
The â€œLargeâ€ sunglasses were a bit to big for my face shape, while the â€œSmallâ€ frames didnâ€™t suit my round face â€” although I do find them very chic.
Off-White x Warby Parker
Clockwise from top, the â€œSmall Sunglasses, â€œMedium Sunglasses, and â€œLarge Sunglasses,â€ box and case from the Off-White x Warby Parker collection. (Photo: Julie Tong)
For those who live in New York City and want to pick up a pair in person â€” since these will sell out quickly â€” you are in luck. You can catch Virgil Abloh at the Warby Parker Soho store located at 121 Greene Street starting at 6 p.m. today where he will be signing custom frame boxes.
Off-White c/o Virgil Abloh x Warby Parker, â€œSmall Sunglasses,â€ â€œMedium Sunglasses,â€ and â€œLarge Sunglasses,â€ $95, available at warbyparker.com/off-white.