Fashion 11
10 New Women-Led Fashion Brands You Should Start Shopping Now

First, what a great name. (Designer Jillian Shatken was going to save it for her daughter, fun fact, but the collection came first.) Second, what great clothes: easy, breezy, but still chic in a Tibi sort of way.

Can we be friends, Sylvie Millstein? She makes the big-sleeved, off-the-shoulder-y, neck-tied looks of your 2015-to-end-date-indefinite dreams.

“Behind every great woman is more great women”: the motto cofounders Margaret and Katherine Kleveland should use to describe their line of bourgeois-bohème heirlooms and its woman-friendly infrastructure.

With stints at Thakoon and The Row, is it any surprise that Allina Liu does girly minimalism so well? We’ll take anything with ruffles, AKA EVERYTHING, please.

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