Days after actress and body positive activist Jameela Jamil took a “hard pass” on Kim Kardashian’s new body makeup line, claiming that it perpetuates body-shaming culture, one woman is showing how the product is actually making people more confident.
A makeup artist who goes by Katrina took to Twitter on Thursday to share a photo of her mother’s legs before and after Kardashian’s newly-launched product was applied. The difference seen in the photo goes to show just why she purchased the makeup for her mother, who developed a skin condition from pulmonary arterial hypertension.
this is why i bought my mom the @kkwbeauty body foundation. with my mom’s sickness, she developed a skin condition and she’s been so embarrassed to even wear shorts or dresses out in public. she got so extremely happy after i applied the body foundation and i’m so emotional rn 😭 pic.twitter.com/YTYuplN6Tj
— katrina (@treeeenz) June 27, 2019
“She’s been so embarrassed to even wear shorts or dresses out in public,” Katrina wrote, after noting that the condition was developed from an illness that her mom has. “She got so extremely happy after I applied the body foundation and I’m so emotional.”
Hundreds of people have since responded to the post to share their own similar experiences with body makeup and their conditions that, for some, make using it necessary. Kardashian herself responded, writing, “God Bless your mom.”
Wow this makes me so happy. 🙏🏼 God Bless your mom. https://t.co/b8oIBHiX8X
— Kim Kardashian West (@KimKardashian) June 27, 2019
i wish this had been out before this year. my mom had open heart surgery and they took veins from her legs so her legs were never the same color again. she would’ve been so happy. she would’ve been able to show her legs off more.
— ĸeanυ reeveѕ (@americantichrst) June 27, 2019
I remember color matching someone to the @DermablendPro body foundation and the woman cried and then came back with her husband came back and they bought the entire stock of her color. One of the best feelings I’ve had at my job.
— 𝔅 (@almost_ken) June 27, 2019
The heartwarming stories enticed a lot of people to speak out against those who spoke negatively about the product and had claimed that it was purely superficial.
this is why i was getting so angry about everyone who was saying this was a stupid product. please be mindful that not everyone has perfect skin/legs/etc. i can’t wait to take my mom out this summer and her not being self conscious about her illness 🥺💖
— katrina (@treeeenz) June 27, 2019
I hate how people can’t mind there own damn business. If the product ain’t for you don’t buy but don’t complain! I’m happy your mom is able to feel confident this summer 🌞
— Elissa. (@elisssaaam) June 27, 2019
And y’all wanted to make it about some bs of a social standard. THISSSSS is what makes this product amazing!! CONFIDENCE AND HAPPINESS 💛💛 https://t.co/coErpzXdAE
— AnalisaKardash (@analisamankilla) June 27, 2019
This is what body foundation is for so people need to stop hating https://t.co/e2lMuWNduH
— banessa (@nessalove157) June 27, 2019
Jamil ended up responding to the post as well with a more than two minute video apologizing for coming off the wrong way when she initially criticized the product.
Made this. Hope it explains. Sorry your mum has felt so self conscious and would only want her to be happy. I wish all of us could just feel a little less self conscious. Sending love. ❤️ pic.twitter.com/aJwELCPFTX
— Jameela Jamil 🌈 (@jameelajamil) June 27, 2019
“I wish all of us could just feel a little less self conscious,” she wrote.