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Everytown Wants You to Wear Orange for Gun Violence Awareness This Weekend

It may seem like every other day is a made-up holiday or theme day, but Gun Violence Awareness Day is different. There were more than 400 mass shootings in the U.S. in 2019, according to the nonprofit organization Gun Violence Archive. Another staggering statistic? The U.S. has more guns than people, according to the Washington Post.

Something needs to be done. That’s why Gun Violence Awareness Day is so important. It reminds the general public, politicians, and the media that we need gun control to actually save lives.

Nonprofit organization Everytown for Gun Safety started Gun Violence Awareness Day in June 2015, two years after a teenager named Hadiya Pendleton was shot and killed at a Chicago playground. Her friends’ decision to commemorate her life and raise awareness about gun violence by wearing orange has since expanded into a movement seen across social media every year.

Pendleton’s death serves as a constant reminder of not only the tragedy of young people’s exposure to gun violence — the U.S. has significantly more school shootings than any other country, according to CNN — but of the way gun violence disproportionately impacts Black and brown communities. Everytown notes that, according to the Centers for Disease Control and Prevention, Black Americans make up the majority of gun homicide victims and are 10 times more likely than white Americans to die by gun homicide. Furthermore, the CDC says Black children and teens are 14 times more likely than white children and teens to die by gun homicide.

With violence against unarmed Black men and women currently in an agonizing spotlight following the appalling shooting deaths of Ahmaud Arbery and Breonna Taylor, both of whom were unarmed, Gun Violence Awareness Day and the Wear Orange campaign feels as pertinent as ever, if not more so.

To show their support, celebrities, teachers, and hundreds of others are taking to social media to show that they’re wearing orange today and throughout the weekend as a symbol of solidarity. You can find the photos at the #wearorange hashtag on Instagram, and Everytown invites you to join in through the weekend.

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